Best Shopify AI tools to grow your online store in 2023

AI tools for Shopify have exploded over the last few months. From only a handful of tools in early 2023, the list of AI-powered apps on the Shopify app store has grown to over 500+.

Even Shopify themselves are capitalizing on the growing demand for AI tools with Shopify Magic — an AI writing tool that helps you write content for your Shopify store.

If you’re looking for Shopify AI tools that you can use to grow your online business, you’re in the right place.

In this guide, I’ll share the top AI tools for Shopify and explain the benefits of using them. So make sure you read until the end so you understand all the benefits AI has to offer.

Let’s start with what you’re here for: the best Shopify AI tools list.

Best Shopify AI tools list: 8 free and paid Shopify AI tools to use in 2023

Here are my top picks for the best AI tools for Shopify. This selection covers apps, third-party tools, and different use cases.

That means everyone from small dropshipping stores to large ecommerce businesses can use one or more of these tools to automate tasks and grow their online stores.

1. Alli AI

Alli AI is an advanced tool that optimizes your SEO using AI. All you have to do is plug a small code snippet into your store code, and Alli AI handles the rest.

You can create site-wide SEO rules and deploy changes instantly, no matter the SEO limitations of Shopify. That opens up a new realm of possibilities for Shopify SEO.

The best part is that you don’t need to be an SEO expert to use Alli AI. It scans your site and gives you code and content recommendations.

You can approve, edit, or unapprove any recommendations from the dashboard and Alli AI will implement them for you immediately.

Best Shopify AI tool for: Optimizing Shopify SEO without hiring an agency.

Alli AI features:

• Site-wide optimization rules.
• Real-time code and content updates.
• Live editor.
• Real-time A/B testing for better ROI.
• Site-speed optimization tool.

Alli AI pricing: 10-day free trial. Paid plans start from $249 per month for up to 10 sites.

2. One app

The One app, listed as AI: Upsell—SMS—Email Marketing on the official app store, is an all-in-one AI marketing tool for Shopify. It helps you scale marketing, messaging, analytics, and A/B testing with the help of AI.

One app can seem a bit overwhelming at first. But it’s easy to figure out and gives you many templates to help you build SMS and email newsletters without any marketing experience.

An added bonus is that One app’s customer service is super friendly and always available to help you out.

Best Shopify AI tool for: Integrating ChatGPT support with email marketing and upselling tools.

One app features:

• AI Chatbot for assistance.
• One-click upsells page setup.
• Automated email/SMS workflows with MailChimp and Klaviyo.
• A/B testing for promotions.
• Sales popups with spin the wheel and countdown timers for FOMO.

One app pricing: Free with limited features. Paid plans start from $6 per month for up to 50 active customers.

3. Boost Commerce

Boost Commerce, listed as AI Search, Filter & Discovery on the app store, is a popular app that adds AI-powered search features to your Shopify store. It uses natural language processing (NLP) to understand the search intent and provide relevant results.

Besides AI search, you can also use advanced search features to provide product recommendations and trigger redirects to on-sale collections. That’s an effective way to maximize conversions while offering an effortless shopping experience.

Best Shopify AI tool for: Improving Shopify’s default search capabilities.

Boost Commerce features:

• AI-powered search.
• Home, collection, product & cart page recommendations.
• Visual merchandising tools.
• Improved filters and faceted navigation.
• Deep insights and analytics.

Boost Commerce pricing: 14-day free trial. Paid plans start from $19 per month for up to 1,000 products.

4. Octane

Octane is an AI marketing tool for creating quizzes and analyzing product reviews. It uses one of the most advanced AI technologies in the world, GPT-4, to personalize product recommendations for your customers.

Octane gives you multiple templates for quizzes based on your industry and audience. It also allows you to customize quizzes with custom CSS and even transmit your data to Klaviyo and Zapier with easy integration.

Best Shopify AI tool for: Creating AI-powered product recommendation quizzes.

Octane features:

• Code-free editing tool.
• Conditional blocks and dynamic flows.
• API access to quiz data.
• Engagement analytics to track customer interactions.
• Integrations with Klaviyo, Google Analytics, and Zapier.

Octane pricing: 14-day free trial. Paid plans start from $50 per month for businesses with up to $1 million in annual revenue.

5. Shop GPT

Shop GPT is a one-of-a-kind AI-powered Shopify assistant that simplifies your day-to-day store admin tasks. You can instruct Shop GPT using typed instructions and even your voice to perform tasks like modifying products, updating prices, and managing metafields.

Shop GPT even helps proofread your product descriptions and page copy and can act like an SEO assistant to provide suggestions to improve your Shopify SEO. The best part is that Shop GPT is completely free to use.

Best Shopify AI tool for: Simplifying Shopify admin tasks.

Shop GPT features:

• Speak-to-Edit functionality.
• Product copy proofreading.
• SEO wizard.
• GPT-4 powered AI assistant.
• Works only in the backend without impacting frontend performance.

Shop GPT pricing: Free to use.

6. PureClarity

PureClarity is an AI conversion rate optimization tool that integrates with Shopify and helps you increase conversions and customer satisfaction. It provides AI-powered recommendation and chat tools to offer personalized shopping experiences.

PureClarity uses machine learning to track past customer behavior and show product recommendations based on previous interactions. It’s also incredibly easy to set up: just drag and drop it anywhere on your site, and you’re good to go!

Best Shopify AI tool for: Offering personalized product recommendations with AI.

PureClarity features:

• AI-powered product recommendations.
• Automated cross-sell and up-sell.
• Dynamic chatbots.
• Automatic recommendations in chat.
• Pre-built templates and easy setup.

PureClarity pricing: 7- to 30-day plan-based free trial. Pricing for up to 25,000 monthly page views starts from $19 per month for the PureClarity Recommenders plan and $99 per month for PureClarity Plus.

7. Wiser

Wiser is an AI personalization app for Shopify that offers unique product recommendation features like browsing-based recommendations. It lets you set up personalized product recommendations across your site, from the product page to the checkout and thank you page.

Wiser is a lot like PureClarity. It offers popup recommendations and even tracks customer journey analytics. The only difference is that Wiser doesn’t offer chat functionality.

So if you want an AI product recommendation app without chat functionality, Wiser is a great option.

Best Shopify AI tool for: AI product recommendations without chatbot features.

Wiser features:

• Browsing behavior-based AI product recommendations.
• Smart popups.
• Integrations with MailChimp and Klaviyo.
• Page- and widget-wise recommendations tracking.
• A/B testing.

Wiser pricing: Free to use for up to 50 orders per month. Paid plan starts from $29 per month for up to 200 monthly orders.

8. Signifyd

Signifyd is a chargeback protection app that uses machine learning and big data to protect your store from fraud. Signifyd taps into its Commerce Network to review and automate orders with a 100% guarantee.

That means if Signifyd approves an order and the customer files for a chargeback, Signifyd steps in to resolve the issue for you. You aren’t liable for the chargeback, and your cash flow is protected from common fraud.

Best Shopify AI tool for: Protecting your store from fraud and chargebacks.

Signifyd features:

• Real-time order approval decisions.
• 100% financial guarantee on all approved orders.
• Data points from one of the world’s largest merchant networks.
• Detailed insights into every order decision.
• Effortless claim settlements.

Signifyd pricing: 14-day free trial. Paid plans start from $1500 per month.

What are Shopify AI tools & why do you need them

Shopify AI tools are apps and third-party solutions that use artificial intelligence and machine learning to optimize different aspects of your Shopify store. They help you use AI for tasks like writing copy, offering personalized recommendations, and protecting your store from fraud.

As of August 2023, Shopify only offers one built-in AI tool called Shopify Magic that helps you write content for your. Although it’s an effective tool, it’s limited in what it can do for Shopify users.

AI tools for Shopify allow you to do more with your Shopify store. You can optimize conversions, offer automated customer service, and perform daily admin tasks using AI in minutes.

It’s worth mentioning that Shopify Magic is still a work in progress. I expect that Shopify will introduce many more features in Shopify Magic in the coming months.

I also expect they’ll add more AI tools to help you do more with your online store. In fact, a future where Shopify allows you to build an online store with AI isn’t too far off now.

And until then, you can leverage AI to grow your business with the AI tools I’ve listed above.

Benefits of using AI tools for Shopify: 5 reasons to use them in 2023

AI is revolutionizing ecommerce. From simplifying tasks like customer to support to automating tasks like Shopify SEO, here are five ways AI tools for Shopify store help you succeed.

1. Automate customer query handling

Using AI tools for Shopify to handle customer queries can be a game-changer for your business. You can streamline customer support processes, offer round-the-clock assistance, and scale your business.

That’s a win-win situation for you and your customers.

AI-powered chatbots like ChatBot and Answer Bot by Zendesk can handle many customer queries and provide instant responses, saving time and effort. They allow you to offer 24/7 customer support without any human intervention.

Some AI tools can learn from their interactions and become smarter over time. That means every AI-managed conversation isn’t just improving your business productivity in the present but also for the future.

2. Personalize product recommendations

AI-powered recommendation engines act like personal shopping assistants for your customers. They use machine learning algorithms to track customer interactions and deliver personalized product recommendations.

That’s unlike anything you can offer with a human salesperson.

The best part is that they’re constantly learning from every interaction. That means every time a customer buys a recommended product or doesn’t, the AI learns from that and improves to offer better suggestions.

Besides using AI tools to add product recommendation widgets to your Shopify store, you can also use them to analyze data and recommend products via other channels like email and SMS.

Cross-sells, up-sells, or targeted promotions, no matter which way you use AI product recommendations, you’re likely to see an increase in conversions and order volumes.

3. Improve product search and filtering

Shopify’s search functionality is pretty basic. But you can improve it significantly with the help of AI tools.

AI search tools revolutionize the way customers find products. They use advanced algorithms to understand search intents and deliver relevant search results.

It doesn’t matter if customers misspell product names or use vague terms. AI search tools understand what your customers are searching for and offer those results to help them find products quickly.

AI tools for Shopify, like Boost Commerce, analyze customer behavior and provide personalized search results.

They offer intelligent filtering options, allowing customers to narrow their search results based on specific criteria such as price range, size, color, or other attributes.

With speed, efficiency, and, most of all, an effortless customer experience, AI tools provide some unique benefits to your customers and business.

4. Automate daily admin tasks

The primary use of Shopify AI tools is for automating tasks like writing product descriptions or handling customer queries. But another unique use case for AI in ecommerce is to use it for handling administrative tasks. Let me explain.

Let’s say you want to update the pricing of one of your products. The usual way to do this is to go to the Products page in the admin, choose the product, modify it, and save it. AI tools like Shop GPT eliminate all those steps for you.

Instead of doing it manually, you simply tell the tool to do it for you. The AI acts like your virtual assistant and updates your product pricing. You can do even the most basic tasks in the Shopify admin without lifting a finger or hiring someone to do it for you.

Think of all the possibilities. You can generate sales reports, manage products, and even update order statuses in seconds. Besides saving time and improving productivity, you’ll reduce errors that would otherwise cost your business.

5. Optimize Shopify SEO

AI also simplifies optimizing Shopify store SEO. Instead of spending hours combing through pages looking for SEO problems, AI can do it for you. Not only that, but you can also use tools like Alli AI to automate your on-page SEO fully.

AI SEO tools take the guesswork out of Shopify SEO. They allow you to implement changes across individual pages and even the entire website in a few simple clicks.

More importantly, they ensure that you can optimize your store just as easily, no matter your SEO knowledge or skill level. They empower you to take charge of your Shopify store and grow your online business without hiring a dedicated SEO specialist.

That isn’t to say you shouldn’t hire an SEO. You definitely should if you can afford it. But for those who can’t afford to spend thousands of dollars on a Shopify SEO expert, AI tools like Alli AI are much more affordable at just a few hundred dollars a month.

Don’t have the budget for an AI SEO tool for your Shopify store? No worries! Read my article explaining 30 ways you can use ChatGPT for ecommerce tasks such as improving SEO and building marketing campaigns.

Wrapping it up: Best AI tools for Shopify stores

I’ve shared my top Shopify AI apps list and clearly explained what each one is good for. Now, it’s your turn to pick a Shopify AI tool and start experimenting with how it can help your business.

Every app on this list either has a free plan or a free trial. So make sure you take advantage of that and experiment with a few different ones. The best part is that you can use multiple tools to maximize your chances of success.

For example, you could use Boost Commerce to improve your search functionality and PureClarity to offer next-level personalizations. It’s entirely up to you. I would only recommend that you start with a fixed budget and spend time learning the best ways to use the app before deciding whether its worth integrating into your online store.

As always, if you have any questions, feel free to leave them in the comments below. And make sure you sign up for my newsletter so you don’t miss out on the latest developments in the ecommerce industry.